Makeup

> 2) What \startstandardmakeup do then? And what is the purpose of defining custom makeups?                                                      
                                                                                
From the source (and I am positive this is also mentioned in the                
big manual):                                                                    

A makeup is a separate page, like a title page or colofon.                   
There is one standard makeup page, but you can define more                   
if needed.                                                                   

As can be seen in 
 http://wiki.contextgarden.net/Reference/en/setupmakeup                        
                                                                                
it is a page type with a special layout / header & footer sections              
that last only temporarily. The key point is that such a page                   
does not (have to) rely on the current page layout style, which                 
is especially useful for title pages.

— Taco, in http://www.ntg.nl/pipermail/ntg-context/2010/049662.html

> Hi everyone,                                                                  
>                                                                               
> I cannot see any effect when using voffset and hoffset as a parameter for     
> \startstandardmakeup. For example:                                            
>                                                                               
>      \startstandardmakeup[headerstate=none, footerstate=none,                 
>                          hoffset=1in, hoffset=1in, width=4in, height=7.0in]   
>      ...                                                                      
>      \stopstandardmakeup                                                      
>                                                                               
> I'd expect them to shift the page content up and to the                       
> right, respectively. This is guessing from their name: I actually cannot find 
> any documentation on these parameters. Am I missing something?                

indeed they are obsolete ... layers are better for that 

— Hans, http://www.ntg.nl/pipermail/ntg-context/2010/051896.html